Pages

Monday, 19 October 2015

Blogger Guide For Bing Web Masters Tool For SEO

How to Optimize a Bing ???

border

 


When it comes to search engine optimization of a Website, we should make sure we optimize our site for all the search engines.

 

How to Submit your site to Bing Webmaster tools:

site-additionOnce you are signed up and created your account, first step is to add your Website and verify.Once you have submitted your Website, you need to add details related to site and ownership like sitemap link, Website owner details and so on. If you have not created your blog sitemap yet, you can easily create using Google XML sitemap plugin and add your sitemap link in the Site info page.  After adding the site details click on Save and you will be redirected to Bing Webmaster tool dashboard, where you will see a message next to your site saying  ” Site ownership has not been verified, Verify now“. Click on Verify now and use any of the method to verify your site. I find the adding meta tag to be easiest one, but you can pick any of the three verification process.

 

Site Verified on

Now Bing needs to verify the ownership of your site. You need to verify your site using any one of the three option XML file verification, Meta tag verification and adding CNAME records. XML file verification is same as HTML file upload that we done for Google webmaster tools. Option 2 Meta tag verification is easy and simple. This article can guide you with Meta tag verification for Google, Bing . Once done click verify below.

 

Dashboard – Bing webmaster tools

Once verified you will be headed to Dashboard which shows your site activity (clicks from search, appeared in search, pages crawled, crawl errors and pages indexed), search keywords and links. Since your site is new to Bing webmaster tools you won’t see any data or reports at this time. Your webmaster navigation menu lies in left side.

Configure My Site – How to use Bing webmaster tools

Click Configure My Site where you can add and see sitemaps, submitted URLs, URL parameters, Crawls control and blocked URLs. You can configure your site more in detail using sub tabs.

 

Sitemaps

By submitting sitemaps you are helping Bing to know your site structure. It also helps all you site pages to easily index in Bing.

 

Submit URLs

If you want any of your pages or posts needs to be quickly indexed in Bing search results then you can use this feature. 

 

Diagnostics & Tools – How to use Bing webmaster tools

Here you will find some useful SEO tools for webmasters. Before optimizing your site keyword research is the first step to carry out and so do your keywords research here you can find some list of keyword research tools. Link explorer helps you to explore the number of backlinks pointing to that URL. If you want to see how your site appears for Bing search engine then enter the URL to fetch as Bingbot. If your site using structured data like Microformats and Schema.org then you can validate using Markup validator. Use SEO analyzer if you want SEO suggestions for any of your individual pages.
Hope this article helped you on how to use Bing webmaster tools for SEO. Please share and leave your comments below.



Wednesday, 14 October 2015

Comprehensive idea on Blog Optimization

 How To Optimize a Page or a Blog???

  

Start With Quality Content

The first and most important thing you can do is to write a good, informative post that is accessible, easy to read and appeals to your target audience. Information of value is also much more likely to attract incoming links. When search engines see other websites linking to a web page, especially if it includes relative content, they determine that the web page holds information of value and move it up the rankings.

 

optimizations Determine Targeted Keywords


It means which words will they use to find your post? Once you’ve written your post, it’s important to decide how you want readers to find you. These search terms are your keywords. With a well-written post, the primary keywords are often obvious.

Write Strong Meta Titles and Descriptions


Meta titles and descriptions tell both the search engines and the reader what’s on the page. The meta title and description also show in the search engine results, so they need to convince readers to click through to the website. Good content management systems and blogging programs include a place for meta information.Titles in google must contain atleast 40 characters and not exceed 70 characters. Pixels width in title is around 512.

 

Analyze and Revise

The next step is to analyze your copy, determine which keywords are rising to the top and make appropriate revisions.concentrate on unwanted space, commas, fullstops.

Internal and External Links

It’s important to include both internal and external links in your post. Internal links help the search engines index your site, identify primary keywords and can increase the page rank of linked pages. When linking to other pages on your site, it’s important to link related keywords instead of phrases like “click here.” Linking by keyword tells the search engines that there’s related content on the linked page.

SEO methods
  1. white Hat method
  2. Black Hat method
  3. Gray Hat method

 

Anger Text Optimization

Anger text give hyper links to the foccussed texts or  keywords.

 

Image Optimizations

Go to the google crome  for required image.after finding the image download the image inparticular field and then uploaded the image.Also required toedit the Html field.while giving the namae of the image the space betwwen two characters are restricted,insted underscore or dash to be given.


Optimize the URL

One of the easiest yet most overlooked elements to optimize is the URL. A simple URL that includes a couple of keywords helps the search engine determine what’s on the page.

 

Authorization Optimization

For Authorization optimization create link to the other blog which increases the site ranking value .

“SEO tips"

There are many SEO tips mainly it focussed to bold the targetted keywords and foccussed key words should be present on before the comma and full stops.when focussing, the key word density should be considered. The keyword density means total number of expected keyword out of total number of words.

 

Attaching Social Media

Attaching social media to our blogg may atract more viewers. mainly social medias include twitter, face book, linkedin  etc.

Blog optimization or page optimization is important part of serach engine optimization so, I have already published a post  on Beginers Guide for Search Engine Optimization. I expect the visitors feedback about Blog Optimization and also on beginers guide  for search engine optimization. Add suggestions through social medias.

 




Tuesday, 13 October 2015

Beginners Guide For Search Engine Optimization

SEO - Search Engine Optimization

Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's unpaid results often referred to as "natural," "organic," or "earned" results. As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience.

HISTORY 


search engineWhen Google tried to improve their search results in both quality and quantity wise, there were many difficulties for crawl, cache & Google decided to share some info about some basic requirements which the webmasters need to perform in their website to make their website and pages easily crawl and identified by Google bots. They found a good percentage of websites were constructed in a manner which create several difficulties to their web crawlers (spiders, bots or google bots). Indexing of web pages and provide maximum informative results to their search engine users. Search engineers of Google shared many documents, blog posts, videos, their ideas through help forums etc. for modify web page for web crawler to easily retrieving of data, identify from HTML mark-up pages. Google start a separate web space for sharing awareness and basic steps for webmasters. There they published guidelines to be followed by a webmaster for getting crawled, cached and indexed by Google search engine programs or google bots.

Evolution of SEO   


When 100% of requirements needed for search engine listing were kept secret, Google were not able to crawl a big percentage of websites SEO practices & When Google used niche-specific search engine technology, the initial spamming tendency was keyword stuffing. But when the revealed few tips for optimizing website in order to get identified using their web crawlers. A big group of webmasters start missusing it. Google succeeded in avoiding web pages from their search results which were listed by technique stuffing keywords. They modified their search engine algorithms in a complex way Google start using weigh the power of a website to rank better. Search results starts showing very less quality or unmatched results to user.

Web masters compete to increase number of keywords in their pages and tried to rank first in search results. Google starts updating their search engine algorithms to avoid spamming and manipulation of search engine ranking. They introduced tool bar in 2000 showing page ranks. Google awards page ranks to webpages based on the links pointing to the page. Using toolbars webmasters were able to know the page rank and they started building more pointing links especially inbound back links from other websites and pages. Google introduced their Addwords – Paid Advertisement Increased Search Engine Usage.

ALGORITHMS

Latest updates – Penguin  and panda.First the panda updates against the content spamming which remove grammatical error duplication of sites  from he search results second penguin up dations for against link spamming next EMD for against exact match domain.